MACAÚBA BRASIL® is a brand of super premium professional cosmetics, exclusive for beauty parlors, developed by state-of-the-art researchers teamed with the teaching staff of Federal University, with the purpose of developing high-tech and superior quality products for the hair line.
It is the only Brazilian brand in the professional sector competing on the international scene winner cosmoprof trends. 😉
Macaúba Brasil: own industry.
Macaúba Brasil product line delivers wide action scope such as: smoothness, shine, protective film coating against external agents, hair reconstruction, antioxidants, long-lasting hair color due to Omega-3, 6, and 9 fatty acids, and vitamins A, C, and E, prolonged straightened effect after blow-drying, tamed frizzless curls as well as cauterization power.
Where is? Countries:
1. Lebanon
2. EUA: Texas
3. Brazil.
4. Bahrein
5. Dubai – EAU.
BRAND DIFFERENTIALS
1
STATE-OF-THE-ART RESEARCH
Work supported by highly qualified professionals such as a doctor in science, a medical doctor, a specialist in microbiology and phytotherapic medicaments, a pharmacist, a technician in chemical straightening.
EXPERT RESEARCHERS
Our intellectual capital is the technological and innovative bearing-basis of Macaúba Brasil. Our fundamental cornerstone is the legal protection of our creations.
• Dr. Tânia Toledo
Ex Chief Researcher at Laboratório Biofármacos (Biopharmaceutical Laboratory) of the Biochemistry Department of UFV (Universidade Federal de Viçosa).
Degree in Chemistry.
Specialization in herbal medicines.
Doctor of Sciences with major in Phytotherapy.
• Dr José Rodrigues
Surgeon, Medical Doctor with over 30 years on the market.
Responsible for the Medical & Cosmetic Sciences Scientific Unit of Macaúba Brasil.
• Dr. Marilda do Amaral
Pharmacist and Biochemist.
Specialization in Microbiology.
• Alessandra C. Diniz Moraes
Hair therapist.
Advisor and Technician at Macaúba Brasil
• Cláudia Chaves
Professor of Business Managemnet.
Doctor in Mass Communication.
Business and Strategy Management Consultant for Macaúba Brasil
• Patrícia Ferraz
Relationship and Innovation.
Worked for J. Sisters Salon in New York.
Specialist in Psychology of Consumption and Market Anthropology in professional cosmetics.
Bachelor Degree in Publicity, PUC – RIO.
Spacialization in Advertising Design, ESPM — RJ.
MBA in Business Mangement, FGV. Designer of the brand Macaúba Brasil, its concept and product portfolio.
2
THE 7-STAR PRODUCTS
The most beautiful hair in the world for the most attractive woman in the world.
Macaúba researches into it. Macaúba makes it. You use it. You win.
Distributor, these are the products which will have your most demanding customers make up their minds and style their hair.
2.1
MACAUBA OIL ® Brazilian Liquid Gold
EFFICACY AND BEAUTY FOR ANY TIPE OF HAIR
Our vials are made in amber glass so as to better preserve the quality of the product.
Professional Version: 100 ml
Homecare Version: 30 ml and 10 ml
Smooth treatment with high absorption power, because MacaubaOil ® is plant-origin. Recovery. Shine. Disentangles.
It delivers more effects when added to masks and hair colorations.
2.2
PROFESSIONAL RENEWING SHAMPOO
Professional Version: 1.000ml
Homecare Version: 250 ml
Cleanses and delivers effective hydration besides special effects on scalp.
pH 4,0 …. Sulphate-Free
2.3
RESTORATIVE RENEWING BLOW-DRY 85% + RESTORATION
90% + FRIZZ RECOVERY
95% + NUTRITION
MACAÚBA BRASIL AVAILABLE AT PROFESSIONAL BEAUTY PARLORS
WWW.MACAUBABRASI.COM.BR
2.4
1937
DEEP THERAPY PREMIUM
PRE-ART HAIR RENEWING SYSTEM
Professional Version: 500 ml
Inspired by the book on pharmaceutical medicines by Dr. Álvaro do Amaral, the powerful and versatile renewing (reconstruction) hair system, which contains proteins such collagen and macauba oil packed with fatty acids, vitamins and minerals, allows that 1937 penetrates in the weakened capillary fiber, delivering beauty and lightness to the hair.
Great benefits are also obtained when applied before coloration.
2.5
PROFESSIONAL
DEEP THERAPY MASK
HYDRATION MASK
TREATMENT FOR ALL HAIR TYPES
Professional Version: 500 g
Customer Version: 250 mg
5-minute nutri-lipidic treatment. Its high technical performance formulation, which loosens more effectively the hair, providing more hydration, leaves it more deeply conditioned. It is breathtaking.
marketing@macaubabrasil.com.br
All Macaúba Brasil products present a synergetic characteristic, which makes their application by beauty professionals a lot easier
They also offer multiple services to the customer, accordingly to their individual needs.
It is the only Brazilian brand in the professional sector competing on the international scene winner cosmoprof trends. 😉
2.6
THE FLAGSHIP: 2019 best seller protein in all world
Smart Hair: the Brazilian macauba protein
Platinum Blondes Special:
Platinum Blondes, the blow-dry of your dreams has come onto the market: Macauba Protein
Video: Platinum Blondes Special
The promise: you get in platinum blonde, you get out platinum blonde*.
Smart Hair® straightens, disentangles, reconstruct split ends, and, better, it prolongs the color of your hair without yellowing effect.
Smart Hair Technology: RG7
2.7
Black Women Special: AFRO MACAUBA
Macaúba Brasil’s AFRO MACAUBA is healthy, natural and organic.
Have the most beautiful and extraordinarily straightened hair in an entirely natural way!
AFRO MACAUBA® substitutes hair relaxers.
3
UNIQUE STRATEGIC POSITIONING
Macaúba Brasil is the very first Brazilian brand in the field on the international scene.
It has a focus on safe hair straightening allied with high performance.
A market research was carried out with diverse beauty parlors in the 2 continents.
The main question was: Do you know any all-Brazilian brand, with Brazilian active principles and a Brazilian name which represents Brazil among the Top Premium Quality international brands?
The answer was unanimous: None.
That-is the niche where our brand fits in: Macaúba Brasil.
Launched in September 2012.
4
PARTNERSHIP WITH A FEDERAL UNIVERSITY
Biotechnological development carried out at the Biopharmaceutical Laboratory (Laboratório Biofármacos) at the Universidade Federal de Viçosa, with sound research on quality control methodologies, efficacy and toxicology of the cosmetic products. *2013
Dr. Tânia Toledo: doctor in science, influential researcher at Macaúba Brasil, speaking about MACAUBAOIL.
5
EXCLUSIVE SUSTAINABILITY SEAL
• Sustainable extraction: guaranty of origin of the active principle MACAUBA OIL in the composition.
Macaúba Brasil analyzes and selects its suppliers based not only on the final results, but also on the thorough process towards manufacture.
“The raw materials used are agrochemical-free and in its majority these materials are plant-derived.”
Dr. Tânia Toledo – UFV (Universidade Federal de Viçosa)
100% natural active principles
High concentration of natural active principles: respectful to the environment and committed with customers’ health. All of our products are paraben-free, color additive-free, petrolatum-free and formaldehyde-free.
6
QUALIFIED TRAINING
The distributor receives all necessary commercial, technical and marketing support. It also includes the use of technical brochures and commercial catalogues.
Macaúba Brasil offers on-line courses as well as at your location on the use of our products and business expertise.
7
THE ORIGIN: HISTORY
Behind top brands there are consistent histories. And that of Macaúba Brasil is one of those one feels proud to tell. Mainly because it is about an exciting story since it has to do with intellectual capital.
The book on medical formulations of 1937 was found by the writer’s granddaughter, who has equality as life principle.
Dr. Álvaro do Amaral was a pharmaceutical scientist who throughout his professional life created and developed formulations to save his patients. In that book, she found many secrets. She kept it as it was her most cherished treasure, the knowledge treasure: intellectual capital.
That was how he left his legacy to his granddaughter. She honored all of her grandfather’s wishes, without having ever met him, because he was gone two months before she was born.
She has believed, broken down barriers, researched, dedicated herself… fearlessly she has pursued it.
The book was handed over to a multidiscipline team which included a chemist, a doctoral student at federal university, pharmacists, hairdresser, a hair therapist, a doctor in alternative medicine and incessant opinion polls and market surveys with final customers, beauty parlors and cosmetic and medicine distributors.
Thas is how Macaúba Brasil was born!
Macaúba Brasil: for International contacts
Do you want to be part of our Macaúba Brasil team?
marketing@macaubabrasil.com.br
+ 55 (32) 3441 5558
Importación y Exportación
Si no estás en Brasil y tienes interes em la distribuición de nuestros productos en el extranjero, contáctenos.
marketing@macaubabrasil.com.br
+ 55 (32) 3441 5558
www.macaubabrasil.com.br
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